Introduction                                                                               Page : 3

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Dr. Jatin
Mipun's

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Dr. Jatin
Mipun's

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M
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culture with distinct language, polity and productive system : middle range or regional) and the great tradition and high culture (the macro level, the Indian tradition and culture represented through Hinduism, mythology, beliefs, rituals and social organisation). For the analysis of the influence of Hinduism, among the Mishings, various aspects such as religious practices and social institutions have been considered. Moreover, the influence of the regional Assamese culture on their housing pattern, food habit, dress, language and in tools and implements are also considered for the discussion of acculturation among the Mishings in Assam. The aim of including all these aspects is to see the total process of culture change among the Mishings. As they came in contact with the Hinduism through regional culture, the other dominant group tried to apply the notions of purity and pollution (the caste system). They picked up the beliefs and myths and social organisation of the great tradition of Hinduism.

                                                       II

The term communication refers to the materials, mechanical systems, media of    mass- communication and interpersonal linkages used for the transmission of messages. It is difficult to give a definition for this concept. Some social psychologists and sociologists have confined their interests in communication largely to the study of languages and the analysis of the vehicles and messages in communication, although they have also been interested in the functional effects of communication (Lundberg, Schrag and Larsen : 1954, 360; Quine : 1960; Newman : 1966, 62).

                In the field of communication, several works have been conducted by the social scientists (e.g. Ayer : 1955; Damle : 1955; Broadbent : 1958; Crowly : 1962; Dexter : 1964; Schramm : 1967; Dube : 1967; Mishra : 1973; Bhattacharyya : 1976; Atal : 1977; Hockings : 1977). In Indian situation, the works of Damle (1955), Dube (1967) and Bhattacharyya (1976) are significant. Damle conducted his study in the early fifties in six Indian villages. One of the major findings in his study is that the villages which had an idea and interest in communication, were more informative and alert. They were in a position to inform the author about the situation of Indian villages of that time. But the main problem, as raised by the author, is that the situation was not there whereby the villagers could know the significance of communication in their development.

             The study of Dube : (1976b) on communication, innovation and planned change in India is also remarkable in this field. This study shows the relationship relationship between innovation, planned change and media of communication. Bhattacharyya discusses how, with the introduction of satellite communication, people of the world have come into closer contact. According to him, the world organizations like U.N., UNESCO and others have been playing a cardinal role in the field of global communication.

            The role of communication is extremely significant in acculturation and development.


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